Birdies brew

Birdies brew is a new brand concept and identity design for a social sports utopia, fusing small town socialising with state of the art reality golf. The boundaries of the game no longer exist, you can be anyone, play anyone, be anywhere and play anywhere, whilst drinking your local brew. This brand was to provide a luxurious and evocative user experience that envelops the senses and inspires the spirit through a contemporary approach and forward driving perspective. The logo was created by taking the well known golf term "Birdie" as visual inspiration and combining it with both a beer glass and a golf hole and ball.

 

My role

Branding design

Logo Design

Design strategy

Concept development